Sep 7 2014 explore gougou09s board grade 1 media literacy followed by 117 people on pinterest. We emphasize the need to make our students more literate and this lesson aims to improve their critical media literacy.
Media literacy introduction advertisers spend billions of dollars every year targeting kids.
Media literacy logos lesson plans. Any form of communication that carries a message is a medium. Creating the message that will appeal to this audience. They provide media literacy 101 information lesson.
Each lesson comes with a grade level attached and it credits the author before jumping into the lesson kit. They provide media literacy 101 information lesson plans virtual workshops and more. This lesson plan is geared towards second graders and sends them on a web quest that will ask students to read and think critically about some of the media sources they are familiar with students will be required to look closely at the purposes of the different kinds of media and look at the techniques used to create the different types of media and their messages by completing three tasks.
Assessment strategies and rubrics are included. The lessons were developed by lisa van gemert medt the mensa foundations gifted children specialist. Analyzing advertisements lesson overview students should become familiar with the process of advertising which involves identifying the audience you want to reach.
These key concepts act as filters that any media text has to go through in order for us to respond. Breathing relevancy into different subjects media literacy lessons can be a catalyst for interdisciplinary teaching highlighting the relevance of different subjects. See more ideas about media literacy literacy and digital literacy.
This opening video to the key concepts of media literacy video series introduces students to the idea that the word media which they may already know in the sense of the media industry the media means channels of communication between a person or persons and their intended audience. That includes media literacy which they cover in their media literacy 101 lessons. For example your students could investigate the power of certain colours in advertisements applying key takeaways to art class as they make their own logos.
Media literacy web quest. And positioning or placement of the message where the target audience is likely to best see it. These lesson plans are aimed at a younger demographic than most up to sixth grade but they still spell out lots of helpful principles.
By reducing advertising to its basic rhetorical components students can begin to understand how to construct their own messages to convey the meanings they intend and to. Media smarts is another great resource for teachers to use when learning more about media literacy for themselves. Lesson plan is primarily effective in a classroom setting.
It is also a great resource as it is canadian based and addresses the media education in each province. Media educators base their teaching on key concepts of media literacy which provide an effective foundation for examining mass media and popular culture. Lesson plan persuasive techniques in advertising.
Warm up activity for lesson two logos branding an image and designing information are elements of media literacy.
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